99.2% fill rate
A global pool bids in real time and the long tail is backfilled. Empty slots mostly happen when your own snippet failed to load — not when demand ran out.
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Publisher · monetization
Turn every screen into
predictable revenue
Seven formats from one console — no layout rework, no theme changes. A 99.2% fill rate backfills the long tail, payouts land every Thursday from $15, and adult, dating and iGaming traffic is welcome.
Withdraw from $15 · 24-hour site review · USDT / PayPal / Paxum / wire
Why AdDuo
The six things publishers actually care about
Fill, unit price, time to payment, whether you'll be accepted, whether the numbers are honest, and who answers when something breaks. All six come with a number attached.
Paid every Thursday
The previous Monday–Sunday settles on Thursday, withdraw from $15, requests processed within 4 business hours and rolled to the next business day at weekends.
Your own manager
From $50/day in revenue you get a 1:1 manager who can negotiate fixed CPM, dedicated test terms and exclusive inventory — reachable on holidays too.
Every vertical welcomed
Adult, dating, iGaming, streaming, download and utility sites all run. Adult traffic goes through a whitelist review — and isn't priced lower once approved.
Live dashboard
Drill down by geo, format, placement and hour. Refreshed every 5 minutes, exportable to CSV or your own BI through the API.
Fixed CPM on request
From 500k daily impressions you can request a guaranteed fixed CPM with a test window of up to two weeks, then a longer deal if it performs.
Rates
The price bands, before you commit
Median bands from the last 90 days of settled revenue, in USD CPM. Tier1 and Tier3 sit far apart — the live estimate in your console is the number that counts.
| Format | Billing | Reference CPM | Best for |
|---|---|---|---|
| Popunder | CPC / CPM | $0.60 – $4.20 | Streaming, downloads, live sport, adult |
| Push | CPM | $0.02 – $1.40 | News, entertainment, sweepstakes, utilities |
| In-page push | CPM / CPC | $0.03 – $1.10 | Mobile-heavy sites, high iOS share |
| Native | CPC / CPM | $0.05 – $2.20 | News, blogs, reviews, long reads |
| Video | CPM / CPV | $0.15 – $3.40 | Streaming, short drama, gaming video |
| Banner | CPM | $0.03 – $2.10 | Every vertical as a fill layer |
| Direct link | CPC / CPM | Floats with geo | Social, email, Telegram channels |
Indicative ranges, shown to explain how the formats relate in price. Actual rates move with geo, vertical and inventory pressure.
Site types
Match the stack to the traffic you have
Different site types monetize very differently. These six combinations are the ones that hold up in production — copy them directly.
Streaming & video
Popunder plus video is the strongest pairing: pre-roll on the player page, popunder on exit. This traffic performs especially well in Tier2/3.
PopunderVideoIn-page
News & portals
Lead with push and support it with native. Push fill on this segment sits at 91–98% year-round, which makes it the most predictable cash flow on the site.
PushNativeBanner
Adult & dating
Accepted in full, and popunder rates usually run above general inventory. Once approved you can ask for fixed CPM and turn revenue into a budgetable number.
WhitelistPopunderDirect link
Downloads & utilities
Short sessions and dense clicking suit popunder volume. Adding in-page push turns one visit into two or three impressions.
PopunderIn-pageBanner
Social & owned audience
No domain required: put a direct link in a profile bio, an email signature or a Telegram channel and get billed per click. The dashboard only needs the geo mix.
No site neededDirect link
Multi-site portfolios
Three to eighty sites in one console, ranked by eCPM, so the weakest placement gets replaced without logging into each site.
Multi-siteUnified reportingAccount manager
Payouts
Thursday means paid, not "processing"
The cycle is written into the contract and into the corner of every statement page in the console. You never have to message a manager to ask when money lands.
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Settled every Thursday
The window is Monday 00:00 to Sunday 23:59 UTC. Statements are generated on Wednesday and paid on Thursday.
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From $15, no cap
No monthly ceiling and no mandatory holdback. Whatever is in the balance can leave.
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Handled in 4 business hours
Requests queue by submission time and the status is visible in the console the whole way.
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Auditable statements
Every statement exports to CSV and ties back to the impressions in your dashboard, so finance can book it without a call.
Withdrawal methods
USDT · TRC20USDT · ERC20PayPal
PaxumWirePayeer
Crypto usually lands the same day; PayPal and Paxum within one business day; wire takes 1–3 business days depending on the bank. Fees follow the actual channel cost and are shown before you confirm.
Settlement entity, tax and compliance terms follow the signed contract.
Onboarding
Four steps, usually live the same day
Sign up as a publisher
Email and password only — no payment method needed to start.
Submit your site
Domain, vertical, daily PV and main geos. Manual review within 24 hours.
Paste the snippet or take a link
The async snippet doesn't block first paint and can mount into your own container — or copy a direct link and start.
Watch, tune, get paid
Read the eCPM curve for seven days, replace weak placements, settle every Thursday.
Publisher FAQ
Three things asked before a site goes live
Can I monetize an adult site?
Yes. Adult, dating and iGaming traffic is accepted through the whitelist review, as long as the content involves no minors, non-consensual material or illegal footage. Approved sites are priced on the same scale as everything else.
Does the snippet slow my site down?
It's an async script: it doesn't block first paint or DOMContentLoaded. Popunder and in-page payloads stay under 20KB, and the push opt-in prompt fires after 8 seconds by default — a delay you can change.
What if traffic is marked invalid?
The console shows raw requests against billable events, plus the main reason for filtering (datacenter IP, duplicate device, click script). If you believe a decision is wrong, send the dates and placements for a re-check — anything confirmed goes back into your balance.
Put one site live and watch eCPM for seven days
You don't have to move the whole portfolio. Take one mid-sized site, compare the real numbers against the network you use today, then decide what happens next.